Redding Christian Branding
We are excited to share the refreshed academic and athletic logos for Redding Christian School. These new designs represent who we are as a unified community—rooted in faith, committed to excellence, and proud of our shared identity.
Our logos are more than graphics; they are visual symbols of our mission, values, and testimony to the broader community. To preserve their integrity and meaning, it is important that all members of the RCS family—including staff, coaches, students, parents, and volunteers—use the official logos as provided and do not alter them in any way.
Consistent and proper use of our academic and athletic logos ensures a strong, recognizable, and professional representation of Redding Christian School across all platforms and programs. Thank you for partnering with us in stewarding our brand with care, unity, and respect.
Together, we reflect one school, one mission, and one RCS.
Like everything else that we do at redding Christian School, our logo is unique and distinctively Christian. You’re going to see this logo everywhere around our school community, so you might as well become acquainted with it! Here’s a quick tour of our visual identity that summarizes who we are, what we do, and how we do it:
The Lion = Academic excellence and spiritual growth.
The Lion symbolizes Jesus Christ as the "Lion of Judah," representing strength, courage, leadership, and royalty.
The color purple continues to remind us of the power and majesty of God, the need for repentance and humility, and the sacrifice of Christ on the cross.
Shield = Support and protection. Psalm 28:7 states, "The LORD is my strength and my shield; my heart trusts in him, and he helps me. My heart leaps for joy, and with my song I give thanks to him.”
Christian = Christ is at the center of everything we do! This part of our logo reflects the foundation of who we are and why we exist. By stating that Christ is at the center of everything we do, we affirm that every decision, every program, every classroom, every relationship, and every activity is rooted in our desire to honor Him.
The color purple is created by combining blue (representing faith) and red (symbolizing passion and action). This blend reflects the unity and community of a Christian team, where players, coaches, and supporters come together to work toward a common goal. It signifies the coming together of diverse strengths for a shared purpose, much like the body of Christ working in harmony.
The lion has long been a symbol of strength, courage, leadership, and boldness (Proverbs 28:1)—qualities we strive to develop in every Redding Christian School athlete. A fierce lion represents competing with confidence, standing firm under pressure, and leading with integrity both on and off the field.
Click the links below to download logos. If you need another file type, please email the office at rcsoffice@reddingchristian.com
Please review the following branding requirements, which are intended to assist your printing vendor.
Branding Titles:
Official Name: Redding Christian School
Short form: RC, RCS, RCHS, RCMS
Primary Brand Colors:
Black: #5f5299
Purple: #08060a
Grey: #606060
White: #ffffff
Primary Fonts:
Academic Primary Typeface: TT Commons Pro
Athletic Primary Typeface: Yearbook Outline
*While the athletic font is optional and may be adjusted as needed, any proposed design changes should be reviewed in advance. Please consult with our administration team before making any modifications to ensure consistency with our branding standards.
We encourage teams and events to be creative in how they represent Redding Christian School. We simply ask that all designs use one of the approved RCS lion logos and follow the branding guidelines that have been set in place. Respecting these guidelines helps ensure consistency and protects the integrity of our school’s identity.
If you have any questions or need clarification, please contact the school office at rcsoffice@reddingchristian.com
Branding FAQ
Why does Redding Christian School have branding guidelines?
Our branding guidelines help ensure RCS is represented in a consistent, professional, and unified way across all platforms, teams, and events. Consistent branding strengthens our identity, protects our logos, and reflects excellence in everything we do.
Can teams customize the lion logo?
Teams may add their specific sport name or approved sport graphics alongside or in designated areas of the logo. However, the lion itself may not be altered in any way. You may use a portion of the logo, such as a cropped section of the lion’s face. The lion may also be reproduced in approved single-color treatments, including black, purple, white, or gray, provided the image remains clear and recognizable.
Can we use a different lion image?
No. The RCS lion is a copyrighted mark and is the only lion approved for use in RCS-related materials. The use of any other lion imagery—custom, stock, AI-generated, or otherwise—violates RCS branding requirements effective January 2026.
Who needs to follow these branding guidelines?
All members of the RCS community, including staff, coaches, teams, parents, booster clubs, vendors, and event organizers, are expected to follow these guidelines.
Can our team or event still be creative?
Yes! We encourage creativity in layouts, messaging, and event design. We simply ask that creativity stay within the branding guidelines and use only approved RCS logos, including the official lion.
Who do I contact if I have questions or need approval?
If you have any questions or need clarification regarding branding or logo usage, please email the school office at rcsoffice@reddingchristian.com